Whataburger 

Summer Jam

In a modern take on vintage western, the #Whatasummer design paid tribute to previous Whataburger iconography while staying playful and clean.

Guests at the Texas Summer Jam took the stage in large groups and posed like rockstars for their chance to win free Whataburger for a year. Using our digital photo booth, Whataburger was able to see their Key Performance Indicators in useful and fun data reports post the event.

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Service

Design

Production

Client

Whataburger

Year

2019

The Experience

Whataburger's second annual Texas Summer Jam was one for the books! Requesting an experience that tied in to the country music theme, we rolled out the hay and provided an activation that supported their social media contest. Guests were encouraged to post their GIFs online for a chance to win select prizes.